與名人營銷機構合作的五個談判小技巧

時間：2020-12-10 16:04:29 Negotiation 我要投稿

與名人營銷機構合作的五個談判小技巧

　　以下是由yjbys小編為大家整理出來的與名人營銷機構合作的五個談判小技巧，僅供參考。

與名人營銷機構合作的五個談判小技巧

　　為了能夠有成功的體驗，請牢記以下這些小技巧

　　慢慢講—在制定合同期間，把條款分割成幾個部分不失為一個好辦法。這樣會比較容易劃分而不是采取“全部或者全無”的方式。通過每個小點并決定解決方案，談判合同的大部分內容就會變得容易些。

　　做調查研究并使用事實—讓名人團隊知道合同offer符合行業提議，水準和價格。當談判成功，把個人感受和企業區分開來這很重要;這樣能夠更容易的證明所提出的要求。談判的時候避免使用個人情感的辭藻比如“我覺得”或“我認為”，最好是選擇畢竟硬的事實和一系列的例子。

　　優先考慮—決定哪些合同內容是最為重要的`，哪些又是需要被寬大處理的。談判的時候，了解優先順序(通常是企業或者賺錢機會)然后是些別的細節和分類。名人可能會有不同的優先考慮順序，所以要了解哪些對雙方來說都是最重要的。

　　主動提供幫助還有退讓—在談判的過程中，讓雙方都覺得做了一個好deal。不要一開始就在談判過程中揭示底線，要留有余地，以適應名人團隊。Offer通常都該為雙方留有退讓的余地，這樣雙方就會感覺最終都能夠接受合同。

　　以積極的方式結束—找到整個合同的要點，并以積極的方式結尾，這是為今后的工作中留下好的印象。商定談判中的某些元素，有助于在整個項目中起到一個積極合作的基調。創造一個積極的環境和合作體驗有助于項目的進展，并且有助于合同上的各方面都達到要求。對整個活動的成功來說，這是很重要的。

　　談判的過程會持續到所有的項目都被雙方接納，最終的合同也被生成。這可能不只有一個版本，隨著這個過程的進展，會有不同的變量產生。

　　In order to have a successful experience, keep the following tips in mind：

　　Break It Down – A good way to agree on negotiations during contracting is to break the terms in to separate parts. It can often be easier to compartmentalize than take the “all or nothing” approach. By going through each component and deciding on solutions, negotiating large parts of a contract can seem less overwhelming.

　　Research and Use Facts – Let the celebrity’s team know that the contract offers are in line with industry offers, standards, and pricing. When successfully negotiating, it is important to separate personal feelings from business; this makes it easier to justify the requests being made. Avoid making negotiations seem personal by using terms such as “I believe” or “I think,” always choose hard facts and list examples.

　　Prioritize – Decide which elements of the contract are most important, and which can include some leniency. While negotiating, know the top priorities (usually the business or money-making opportunity) and how other details and sections categorize under that. The celebrity may have different priorities, so know which are the most important for both sides.

　　Make Offers and Compromise – During the negotiating process, it is important for both sides to feel they’ve made a good deal. Don’t start the negotiating process by revealing the bottom line, leave room to meet the celebrity’s team halfway. Offers should always leave space for compromises on both party’s parts, and leave both sides feeling like something has been achieved on their end of the contract.

　　End on a Positive Note – Find points of agreement throughout the contract and end on a positive note, this leaves the potential to work together again in the future. Agreeing on certain elements of the negotiation helps to set a positive and collaborative tone throughout the project. Creating a positive environment and work experience helps move along the project, generates progress, and may result in agreement on various aspects of the contract. You’ll be working with and wanting consensus or approval from the agent. It’s important for your campaign’s success to conclude the negotiation on a positive note.

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