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文案策劃英文簡(jiǎn)歷
Name: Mr. Lee gender: Male
Marital status: married people: the Han nationality
Household register: Guangdong - Guangzhou age: 30
Current location: Guangdong - Guangzhou high: 168cm
Hope: Guangdong area
Hope position: Marketing / PR - Advertising
Marketing / PR - Brand Management Assistant / Specialist
Marketing / PR - Product / brand planning
Marketing / PR - market / Marketing Planning Manager / Supervisor
Marketing / PR - market / Marketing Assistant / Specialist
Education experience
2001-09 ~ 2005-07 of Guangdong University of Technology undergraduate business administration
* * company (2012-08 ~ 2012-12)
The nature of the company: private enterprise category: instrumentation, electrical equipment, industrial automation
Position: planning / copy job categories: market / Marketing Assistant / Specialist
Job description: 1, assist the marketing director to make year, quarter, monthly promotion plan, promotion plan, the compilation of business training manual etc..
2, is responsible for collecting equipment, intelligent commercial (cash machine, printer, scanner) the selling point of products, advertising language refining.
3, through the exhibition, activities, such as soft line under the full range of publicity and promotion.
Reason for leaving: market start slowly; distance from work too far.
* * company (2008-11 ~ 2012-08)
Company nature: state-owned enterprises industry categories: furniture, home appliances, handicrafts, toys
Position: planning director job categories: Marketing Supervisor
Job description: 1, develop an annual strategic themes, to carry out a full range of publicity work, including: advertising / special planning; enterprise journal editing, news release, media resources docking.
2, participate in the planning of the national marketing conference, responsible for the assembly process design, innovative thinking, programs and field control.
3, participate in the company's multi brand development plan, the successful launch of the Tang, song, yuan, Ming, Qing "Yue" series of ceramic culture, I named "Tang Yue" has been registered.
4, responsible for * * * annual electromagnetic stove "home appliances to the countryside" tender preparation, Royalstar for two consecutive years at state "home appliances to the countryside" project.
5, responsible for Jingdong mall, mall, Taobao vipshop dangdang.com, such as online shopping platform product selling point extraction and description.
6 joint sales department, planning large-scale promotional activities, every year to create a bright spot in the market and the new hot spot.
7, recently participated in the whole Royalstar business TOOA tablet computer product promotion planning.
Reason for leaving: development needs, families need
* * company (2007-11 ~ 2008-10)
The nature of the company: private enterprise category: Advertising
Position: Senior copywriter job category: advertising planning
Job description: the ad copy, TVC scripts creative planning, writing and client proposal. Mainly responsible for health care products and medicine project, participated in Tonghui Apocynum venetum tea, Germany AI Si, Yinhuang capsules and other products planning, cast the Southern Metropolis Daily etc..
Reason for leaving: development needs
* * company (2005-07 ~ 2007-11)
Company: foreign capital enterprise category: furniture, household appliances, toys, arts and crafts
Position: assistant post project categories: market / Marketing Assistant / Specialist
Job description: to assist the company carries on the market localization and the consumers of health appliances cultivation, mainly responsible for the "forest oxygen air purifier," super "fresh" vegetable washing machine and other products promotion activities, newspaper advertisement /TV planning work.
Reason for leaving: development needs
Technical expertise
Professional titles:
Computer level: high
Computer skills:
Technical expertise: deep cultural accomplishment, solid writing skills, good integration of resources and innovative thinking.
Language ability
English: fluent in Cantonese: fluent
English: English major CET-4
English: good
Job search intention
Direction: I have been engaged in the promotion planning and brand publicity. The basic direction is as follows: Senior copywriter - in charge of planning - Planning Manager - Planning director.
Other requirements:
Its situation
Self evaluation: 7 years work experience, 3 years of occupation career planning, clear, mature attitude.
A wide range of knowledge, visual acuity, copy of basic skills, have the ability to integrate resources.
Able to work under pressure, strong sense of responsibility, positive enterprising.
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